- Paytm Hiring Campaign Operations Specialist Job
- Post Name: Campaign Operations Specialist
- Company: Paytm
- Degree: Any Graduate/MBA (Marketing preferred)
- Salary: 5 lakh – 12 lakh/- per annum (depending on experience)
- Location: Noida/Bengaluru/Mumbai/Pan India
- Experience: 2 – 6 years
Company Overview
Paytm is one of India’s leading digital payments and financial services companies, offering mobile payments, banking, lending, insurance, and merchant solutions. Founded with a vision to bring financial inclusion to millions of people, Paytm has become a technology-driven platform serving consumers and businesses across the country.
The company operates across a range of sectors,s including payments, e-commerce, wealth management, and financial services. Paytm focuses heavily on data-driven marketing, customer engagement strategies, and digital innovation.
Paytm fosters a fast-paced, entrepreneurial work culture where employees are encouraged to take ownership, innovate, and contribute to large-scale digital initiatives. Working at Paytm provides exposure to a high-growth business environment and a large customer base.
Job Description: Paytm Hiring Campaign Operations Specialist
Paytm is hiring a Campaign Operations Specialist to manage, execute, and optimize marketing campaigns on digital platforms. This role involves coordinating with marketing, product, and analytics teams to ensure smooth campaign launches and performance tracking.
As a Campaign Operations Specialist, you will be responsible for setting up campaigns, monitoring performance metrics, troubleshooting operational issues, and ensuring timely execution. You will work closely with stakeholders to understand campaign goals and translate them into actionable operational plans.
The ideal candidate should have strong analytical skills, knowledge of marketing operations, and experience in campaign management tools. This role is suitable for professionals who enjoy working with data, processes, and cross-functional teams.
Key Responsibilities
- Execute and manage digital marketing campaigns
- Coordinate with marketing and product teams
- Set up campaign workflow and automation
- Monitor campaign performance metrics
- Analyze data and generate reports
- Identify opportunities for optimization
- Troubleshoot operational issues
- Ensure campaign compliance and quality standards
- Manage deadlines and deliverables
- Support customer engagement initiatives
Eligibility / Criteria
| Requirement | Details |
|---|---|
| Education | Any Graduate / MBA preferred |
| Experience | 2 to 6 years in campaign operations |
| Marketing Tools | CRM, marketing automation tools |
| Analytical Skills | Strong data interpretation ability |
| Reporting | MS Excel, dashboards, analytics tools |
| Communication | Strong coordination skills |
| Process Management | Experience in workflow management |
| Attention to Detail | High accuracy in execution |
| Adaptability | Ability to work in a fast-paced environment |
salary and benefits
- Competitive salary package
- performance-based incentives
- Health and Medical Insurance
- Paid holidays and vacations
- Learning and Development Program
- Performing high-impact marketing campaigns
- career development opportunities
- Dynamic and innovative work environment
- employee engagement activities
- long-term professional development
interview process
- Online Application and Resume Screening
- Telephonic or Virtual HR Round
- Technical/Operations Interview
- managerial phase
- HR discussion and proposal letter
Required Documents
- Updated Resume or CV
- Government-issued photo identity card
- educational certificate
- experience letter
- passport-sized photographs
How to apply
Interested candidates can apply by searching for Campaign Operations Specialist job vacancies through the official Paytm Careers portal. Applicants should have their campaign execution experience, data analysis skills, and familiarity with marketing tools.
Candidates are encouraged to prepare examples of successful campaigns, performance optimization strategies, and reporting dashboards created.
FAQ
1. Is marketing experience mandatory?
Yes, prior experience in campaign or marketing operations is preferred.
2. Does Paytm offer a hybrid work option?
Work mode depends on the team and business requirements.
3. What tools are commonly used?
CRM platforms, marketing automation tools, and analytics dashboards.
4. Is this a technical role?
This is a marketing operations role with a strong analytical focus.
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