Salesforce Marketing Cloud Consultant at IBM | 3 – 8 Years | Great Opportunity

A Salesforce Marketing Cloud Consultant at IBM is chargeable for managing and optimizing Salesforce Marketing Cloud campaigns for worldwide customers. They layout and execute patron journeys, advertising and marketing and marketing, advertising automation, and email advertising and advertising techniques. Salesforce Marketing Cloud Consultant at IBM Their position involves SQL-based tototaltatistics segmentation, AMP scripting, and cloud internet page improvement. They collaborate with bypass-functional businesses to implement customized advertising and marketing studies. Salesforce Marketing Cloud Consultant at IBM makes certain seamless integrations with numerous advertising and marketing and advertising structures and provides information-driven insights to beautify marketing campaign effectiveness.

Role: SFMC Consultant

Company: IBM

Experience: 3 – 8 Years

Salary: ₹ 6-12 Lacs P.A

Location: Pune, Bengaluru

Job Description

A Salesforce Marketing Cloud (SFMC) Consultant makes a specialty in marketing automation, purchaser adventure design, and advertising marketing campaign execution with the usage of SFMC devices like Journey Builder, Automation Studio, and AMP scripting. Salesforce Marketing Cloud Consultant at IBM They extend custom-designed patron research, optimize e-mail campaigns, and make sure of seamless facts integration. They work closely with stakeholders, advertising and advertising organizations, and builders to bring together Salesforce Marketing Cloud Consultant at IBM multi-channel engagement techniques. Their expertise consists of SQL, AMP scripting, cloud pages, and automation techniques. SFMC Consultants have a take a look at statistics to improve marketing marketing campaign general performance and strain client engagement.

About Company

IBM (International Business Machines Corporation) is a worldwide era leader that specializes in cloud computing, AI, cybersecurity, and enterprise employer answers. Salesforce Marketing Cloud Consultant at IBM Founded in 1911, IBM has pioneered upgrades in quantum computing, blockchain, and automation. It serves industries like finance, healthcare, and government, offering AI-pushed insights and cloud solutions. Salesforce Marketing Cloud Consultant at IBM hybrid cloud method and Watson AI empower agencies worldwide. Salesforce Marketing Cloud Consultant at IBM The business agency values innovation, sustainability, and digital transformation. With a presence in one hundred and seventy international places, IBM invests intently in studies and improvement. Salesforce Marketing Cloud Consultant at IBM It additionally gives agency software to energy enterprise performance and growth.

Role & Responsibilities:

Manage everyday operations of Salesforce Marketing Cloud (SFMC) to optimize advertising and marketing packages.

Design and hold customer trips and advertising and advertising and marketing automation with the usage of Journey Builder & Automation Studio.

Work with Research & Analytics (R&A), Marketing Managers, and Campaign Analysts to solve list-associated problems.

Validate advertising marketing campaign workflows, technique flows, and goal market sheets.

Coordinate with stakeholders to ensure well-timed advertising campaign launches.

Build complicated marketing marketing campaign journeys and clean out entry audiences.

Write SQL scripts to extract facts for target market segmentation.

Create base templates, content cloth blocks, and personalized content.

Communicate with market groups and internal stakeholders for solution evaluation.

Support and mentor junior crew humans.

Analyze marketing campaign necessities and determine information extensions and the right judgment.

Develop AMP Scripting for dynamic content material personalization.

Build character input paperwork and automation techniques in Automation Studio.

Implement blunders and exception management to mitigate marketing marketing campaign risks.

Preferred Candidate Profile:

Bachelor’s degree with 3+ years of enjoy in Marketing Automation.

Expertise in AMP scripting (minimal 3 years).

Proficiency in HTML, CSS, and JavaScript for responsive coding.

Salesforce Marketing Cloud Certification is mandatory.

Strong know-how of campaign briefs and marketing campaigns go along with the go together with the glide.

Ability to talk with customers to make clear advertising and advertising and marketing marketing campaign requirements.

Knowledge of database structures (number one/remote places keys, family individuals).

Experience in writing and adjusting HTML/CSS code for custom campaigns.

Understanding of SQL queries and records extraction.

Exposure to JavaScript, AMP Script, and Server-Side JavaScript is favored.

Skills for an SFMC Consultant

Salesforce Marketing Cloud (SFMC) Expertise – Hands-on enjoy with Journey Builder, Automation Studio, AMP scripting, and Data Extensions.

SQL & Data Management – Strong abilties in querying databases, extracting client segments, and handling data extensions.

HTML, CSS & JavaScript – Proficiency in constructing responsive email templates, cloud pages, and dynamic content material.

Marketing Automation & Campaign Strategy – Experience in multi-channel marketing and advertising, patron segmentation, and workflow automation.

API & Integration Knowledge – Understanding of SFMC APIs, Postman, and device integration techniques for seamless statistics go with the flow.

Benefits of Working at IBM

Competitive Salary & Bonuses – IBM gives marketplace-important pay, overall performance bonuses, and annual profits hikes.

Career Growth & Training – Access to certifications getting-to-know packages, and control schooling to develop your career.

Work-Life Balance & Remote Options – Flexible work schedules, a ways off work opportunities, and paid time off.

Healthcare & Wellness Benefits – Comprehensive medical insurance, health packages, and intellectual fitness assistance.

Diverse & Inclusive Work Culture – IBM promotes identical opportunities, a variety of programs, and employee beneficial aid corporations.

Click Here to Apply Now

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