
Swiggy Job Opening For Content Lead in Mumbai | Apply Now
Swiggy Job Opening For Content Lead: A Content Lead is responsible for developing and managing a brand’s content strategy. This role involves creating engaging content across various platforms, coordinating with cross-functional teams, and studying overall performance metrics. The Content Lead ensures that every one content aligns with brand messaging and targets whilst meeting audience needs and riding engagement.
- Job Role: Content Lead
- Salary: Not Disclosed
- Location: Mumbai
- Company: Swiggy
- Job Type: Full-time
- Qualification: Graduate
About Company:
Swiggy is a leading meal shipping platform in India, based in 2014. It connects customers with a huge variety of restaurants through its person-friendly app and website. Swiggy gives brief and dependable delivery services, along with functions like live order monitoring and cashless bills. The organization has multiplied its services to encompass grocery delivery and cloud kitchens, enhancing its presence in the meals-tech enterprise. With a commitment to fine and purchaser satisfaction, Swiggy continues to develop and innovate within the market.
Swiggy Job Opening For Content Lead Job Description:
As the Content Lead, you may play a pivotal function in shaping and sharing Mumbai’s culinary experiences via social media. Your primary obligation might be to create enticing and concise content for Instagram, specializing in nearby meal developments, unique dishes, and the various culinary offerings of Mumbai. You will collaborate closely with diverse groups to make certain that your written content material enhances visual elements, in the end enhancing Swiggy’s presence within the digital area.
Key Responsibilities:
Content Creation: Develop engaging content material for Instagram that highlights local culinary stories, developments, and specific dishes in Mumbai. Your writing must encourage fans to discover and interact with the nearby food scene.
Collaboration: Work closely with the production and submit-production teams to make certain that the written content material aligns seamlessly with visible storytelling. This collaboration is essential for developing cohesive and tasty posts.
Research and Reporting: Stay attuned to Mumbai’s dynamic meal scene by attending meal events, tastings, and eating place openings. Gather firsthand facts to create true and compelling content material.
Stakeholder Engagement: Build and preserve relationships with diverse stakeholders inside the food and beverage enterprise, such as PR and advertising and marketing groups, brand representatives, chefs, and restaurant owners.
Content Management: Maintain a consistent posting schedule and cling to content calendars, making sure timely updates that hold the target audience engaged.
Qualifications and Skills:
Passion for Food: A genuine passion for food and a deep understanding of Mumbai’s culinary landscape are essential. You should be excited about exploring the local food scene and sharing those stories with others.
Experience: A minimum of 3 years of experience in writing for social media systems, especially Instagram, is required. Your experience ought to consist of content material creation that engages and draws fans.
Strong Writing Skills: You need to be a professional writer with exceptional communique abilties and a keen eye for grammar and language nuances. You ought to be able to craft clean and concise storylines or messages that resonate with the target audience.
Social Media Savvy: Familiarity with Instagram’s capabilities, trends, and excellent practices is important. You need to be able to leverage the platform’s abilities to maximize engagement.
Benefits at Swiggy:
Flexible Work Environment: Swiggy offers a dynamic work way of life with alternatives for far-off paintings and bendy hours, allowing employees to maintain a healthful work-life balance.
Health and Wellness Programs: Comprehensive medical insurance and wellness tasks are supplied, selling the bodily and intellectual well-being of employees.
Career Development Opportunities: Swiggy invests in employee growth via education applications, mentorship, and opportunities for development within the organization.
Employee Discounts: Staff gets hold of extraordinary reductions on food orders and different services, making it less difficult to revel in the services of the platform they represent.
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