TELE-PERFORMANCE JOBS 2023

ABOUT COMPANY:

Manager/Sr. Manager Lead Generation Jobs in Tele-Performance Industry We are the worldwide  leader in outsourced omnichannel customer experience management, Tele-Performance Jobs 2023 connects high biggest and most respected brands on the planet with their customers by providing , customer acquisition, customer care technical support digital solutions, analytics, back-office and other specialized services to ensure consistently positive customer interactions.

Job Role Manager/Sr. Manager Lead Generation

Tele-performance (TP)

EXPERIENSE: 6 – 10 years

SALERY: Not Disclosed

LOCATION: kolcutta, Mumbai, New Delhi, Hyderabad/Sekunderabad, Pune, Chennai, Bangalore/Bengaluru

JOB & DESCRIPTION: TELE-PERFORMANCE JOBS

• Be responsible for B2B Growth marketing & Lead Generation
• Using cost per bid models like cost per click, , cost per mile, cost per lead ,cost per 1000 impressions, cost per registration and so on.
• Will be generating leads through paid campaigns on Google, LinkedIn, and SEO.
• Write creative content to attract leads
• Setting up the lead generation funnel
• Be working on a Performance marketing role focused on lead generation using digital channels like Google, LinkedIn etc.
• Drive B2B marketing campaigns
• Independently execute the lead generation campaigns and paid campaigns on diff bidding models- CPC, CPL etc
• will work on marketing tools such as Market and CRM such as Salesforce

Role Overview: Tele Performance Job

The Manager/Senior Manager of Lead Generation is a pivotal position within a company that focuses on driving

business growth through the identification and engagement of potential customers. Manager/Sr. Manager lead Generation involves strategizing, executing, and managing lead generation efforts to cultivate and convert

leads into qualified opportunities for the sales team. It plays a crucial part in shaping the organization’s future and

ensuring a consistent inflow of potential customers.

Key Responsibilities:

Strategy Development: Develop and implement a comprehensive lead generation strategy aligned with the

company’s growth goals and target audience. Stay informed about industry trends and best practices to maintain a competitive advantage.

Team Management: Lead, mentor, and supervise a team of lead generation professionals. Set clear objectives, provide guidance, and measure their performance against established benchmarks.

Lead Generation Channels: Oversee and optimize various lead generation channels, such as digital marketing, content marketing, email marketing, social media, events, and partnerships.

Data Analysis: Utilize data analytics and reporting tools to assess the performance of lead generation campaigns.

Lead Nurturing: Implement lead nurturing strategies to engage and educate potential customers through various touch points. Collaborate with marketing and sales teams to develop effective content and campaigns.

Sales Alignment: Work closely with the sales team to ensure the smooth transfer of qualified leads. Establish clear criteria for lead qualification and manage the lead handover process.

Technology and Tools: Evaluate, select, and manage the tools and technologies needed for effective lead generation and management. Ensure that the team is proficient in using these tools.

Budget Management: Develop and oversee the lead generation budget, allocating resources efficiently to maximize return on investment (ROI).

Performance Metrics: Define and monitor key performance indicators (KPIs) to measure the success of lead generation efforts. Provide regular progress reports to the leadership team.

Role Requirement:

1. Minimum of 6-10 years of experience in lead generation working in an Agency/ BPO
2. Bachelor’s or Master’s degree in Marketing or related field
3. Expertise in generating leads through paid campaigns on LinkedIn, Google, and SEO
4. Creative mind in identifying target devising and audience campaigns to inform/engage
5. Strong Microsoft tools knowhow PowerPoint, excel, word, project and others
6. Solid knowledge of website analytics tools eg- Google Web, Analytics trends etc.

Role: Business Development Manager (BDM)

Industry Type: BPO / Call Centre

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: BD / Pre Sales

Education:

UG: Any Graduate

PG: Any Post Graduate

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